Introduction

MS Jewellery is the luxury branch of Mido Silver, offering exclusive, high-end silver jewelry created with the finest craftsmanship and premium stones. While Mido Silver is known for quality and trust, MS Jewellery represents the brand’s most luxurious, elegant, and artistic collections.

About Us

Mido Silver began as an idea in 1990 and was officially registered in 2009. For more than 30 years, the company has built a strong reputation for creating beautiful silver jewelry that blends classic craftsmanship with modern style.
From one store to four successful branches, Mido Silver continues to grow through its commitment to quality, design, and customer satisfaction.

MS Jewellery was created as the luxury extension of Mido Silver—designed for customers who want exclusive designs, rare stones, and top-tier craftsmanship. Every piece in the MS Jewellery collection is carefully curated to represent beauty, elegance, and a higher level of artistry.
Whether you are choosing a timeless classic or a unique, custom-made piece, MS Jewellery offers an elevated experience for those who appreciate luxury and sophistication.

The Story of MS Jewellery

Where a Father’s Dream Became a Son’s Legacy

The story of MS Jewellery begins long before its name existed.
In 1990, a young craftsman named Mr. Ibrahim started creating silver pieces with nothing but his hands, his talent, and a dream. His passion for beauty and craftsmanship led him to open a small workshop under the name Mido Silver, a name that would, years later, become one of the most trusted in the world of silver jewelry.

For nearly two decades, Mr. Ibrahim poured his heart into his craft. In 2009, he officially registered Mido Silver as a brand—firmly establishing the foundation of a company built on honesty, hard work, and artistic talent.
But the story did not end there.
It was only the beginning.

A New Chapter: The Rise of Amr Ibrahim

As Mr. Ibrahim built the brand, his son Amr Ibrahim grew up surrounded by silver, creativity, and the magic of jewelry-making. He watched his father shape metal into art, and with every passing year, his admiration grew—not just for the pieces, but for the passion behind them.

Amr inherited his father’s love for craftsmanship, but he also brought something new: a modern vision, a bold spirit, and a dream to take Mido Silver to a higher level of luxury.

Driven by this dream, Amr created a new extension of the family brand—
a line that carried the soul of Mido Silver but elevated it into the world of high-end luxury.

This dream became MS Jewellery.

MS Jewellery: A Luxury Born From Love and Legacy

MS Jewellery represents Amr’s belief that jewelry is more than an accessory—it is a story, a memory, a moment that stays forever.
Amr carefully selected rare stones, premium materials, and high-end modern styles, crafting pieces that combine beauty with emotion.
His goal was simple:
to create a luxury line that would honor his father’s legacy while presenting a new vision for the future.

Every piece in MS Jewellery carries the history of a father, the passion of a son, and the elegance of a brand built with heart.

A Legacy That Shines Forward

Today, MS Jewellery stands as the luxurious face of Mido Silver—
a celebration of Mr. Ibrahim’s beginnings and Amr’s bold new chapter.
A story of dreams passed from one generation to the next.
A story of family, craftsmanship, and the love of creating beauty.

And with every piece crafted, Amr continues to write the next lines of this story—
a story that shines brighter with every customer who chooses to wear a piece from MS Jewellery.